Avoiding the “F” word at all costs

- May 16th, 2012

You don’t have to be a marketing guru to think it’s crazy for a company to go out of its way to leave its logo entirely out of an advertisement, but that’s exactly what Ford has decided to do with its latest campaign.

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Best in class (action) fuel savings

- May 14th, 2012

With gasoline prices forever on the rise, it becomes essential to save your pennies in a certain way in order to take full advantage of what you’re paying for, but there’s perhaps one other way to recoup your projected fuel economy costs many new-car buyers haven’t thought about … lawsuits. Read more…

Where’s the technology?

- May 7th, 2012

I know that driving purists and safety advocates hate all this new technology in new vehicles, but like it. I like it a lot!

I want more of it. Read more…

Everything is ugly

- May 3rd, 2012

I’m a big fan of forums, both as a user, and as a writer for a website. I (almost) always enjoy seeing comments from readers in stories I’ve written. It’s a great way to start a conversation between people who aren’t necessarily Facebook friends or mutual Twitter followers.

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Renting vs. buying a car

- May 1st, 2012

When considering the overall, what’s cheaper for you?

My commute to work in Montreal has shifted from 40min-1h to 2h-2h30 a day. Apart from all the additional running around I do via metro, bus and walking, it’s enough to drive me crazy.

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